Testimonials

Testimonials From Our Workshops

We hold workshops every month showing local businesses how to improve their sales and profits using all the online marketing techniques.

These workshops cover topics such as keyword research, Google Places, blogging for business, video marketing, email marketing, Facebook, social media marketing, mobile marketing and so much more.

Here is a sample of the comments and feedback we receive:

Lyn Griffiths
O’Brien & Partners
Chartered Accountants

Tel: 01267 610115
www.obrienandpartners.co.uk

Carol Lincoln
Evoke Hospitality Consultancy

Tel: 01267 267895

Testimonials From Local Businesses In Swansea For Our Website Design & Marketing Services

Phelps and Williams – March 2011

Testimonial PhelpsWe cannot begin to express what ‘Swansea Business Marketing’ has achieved for ‘Phelps & Williams’ in such a short space of time.

Since November Steve has concentrated on getting our company into the top 10 ‘garage services’ on Google. We appreciated that this was going to be no easy job. The Garages Services sector is a highly competitive field. Steve however has not only achieved this within 4 months but has also improved and transformed the company website!

He’s intoduced ideas that have brought the company totally in the 21st century and brought us many new customers over a short space of time. To add to this, Steve recently spent a morning with us at the garage and has produced a highly professional video – this has gone onto You Tube and can be found on our website. It’s attracting business aready.

Thanks Steve for all your hard work to date, your commitment and professionalism has made a huge difference.

Phelps & Williams

http://www.phelpsandwilliams.co.uk

Articles About Swansea Business Marketing

GoogleMan

by Huw Johns (Mr C0pywriter)

On 6th April, internet marketing expert Steve Brown spoke to an audience of fifty businesspeople at Swansea Business Network. He told them why Yellow Pages is dead and how Google holds the key to the future of doing business locally.

When you think of the internet, you tend to think globally. After all, it isn’t called the “world wide web” for nothing is it? But internet-marketer Steve Brown, of Swansea Business Marketing, surprised the Village Hotel audience by talking about Google marketing not globally, but locally.

Steve explains how Yellow Pages, despite its metamorphosis into Yell and its attempts to capture online search market share, it has languished near the bottom of the  local-search table.  Surveys now show that more people type the item they are searching for directly into Google than bother to go to Yell and look for it there.

Yellow Pages vs Google Places

Google is the UK’s Favourite search engine, with 91.7% of all internet searches being performed on it (June 2010). Although Microsoft’s newer “Bing” offering is a strong contender for second place in the USA, the UK secondary market is fragmented, with players like Microsoft, Yahoo and Ask all taking very minor shares.

Steve – who helps local businesses get found on the web – is surprised at how few of them use a set of free and easy to use tools available to them.
“How many of you are registered with Google Places?” he asks the audience, prompting a minority of raised hands and a majority of embarrassed faces.

Steve explains that just registering on Google Places will increase your traffic. Other examples of directories to register with are 4Networking, The BestOf, Squidoo, Freeindex and Qype – all of which will help in making your website more visible online.

Steve goes on to talk about the growth in popularity of website videos.  Unsurprisingly, the relevance of video in terms of online rankings seems to have increased since Google purchased online video website “You Tube” recently.

“Seems to” is a phrase that comes up a lot when anyone is talking about Search Engine Optimisation or “SEO” (getting your website ranked on search engines). Google is famous for closely guarding its secrets – particularly contents of its ever-changing algorithm – a complex mathematical formula that it uses to index websites as fairly as possible based on what it considers to be “relevant”.

The reality is that Google could never please all of the people all of the time and as soon as some of its ranking secrets are discovered, then developers and marketers are quick to exploit them to push their clients up the rankings. Google tolerates this for a while and then adjusts the algorithm to focus on a different area of “relevance”.

This is why the whole business of SEO is such a complex one and why it can take many months to get well-ranked on Google. Mind you, its no coincidence that while companies wait for their company to be listed, they feel somewhat forced to carry out a Google “pay per click” campaign as an interim measure, thereby providing a revenue stream for Google! (“Pay per click” is the listing on the right hand side and top of the Google page which are paid for ads, as opposed to the left side which are ranked according to merit.)

Steve talks about another SEO technique – “back-linking” – which is enormously relevant at the moment. Back-linking involves developing hyperlinks to your websites from others. Google sees this – rightly or wrongly – as a “vote of confidence” in your web content and therefore increases your ranking. Steve employs a team of people in the Phillipines to carry out his back-linking work, which provides a cost –effective service for his clients.

“Publish articles online!” Steve urges “Google loves it!” He goes on to explain how to use sites like Ezine, Buzzle and Go Article to get published on the web and send traffic back to your website. Steve goes into detail about how to do it and why it works. I’d like to tell you all about what he said, but then you wouldn’t have reason to contact Steve… would you? So, in the scheme of helping Steve I’m going to leave it there and just give you his contact details…

T: 07977 117907

E: steve@swanseabusinessmarketing.co.uk

Steve is extremely knowledgeable, enormously enthusiastic and generous with his expertise.  His free booklets “Google Local Domination” were snapped up by an appreciative audience within seconds of his coming off stage.